Pony Espresso

Creating a brand based on a pun, Pony Espresso, is an underground coffee shop franchise focusing on quality and whimsy.

Project: Create a logo and any other collateral based off a list of potential yet non-exsistent names of brands.
Objective: Pony Espresso, a pun based off The Pony Express. Create a playful, vibrant logo that stands up to the whimsy of the name, Pony Espresso.
Photo Credits
Coffee Shop Concept based on "Soho Coffee Shop" by Ian Patterson, CC-BY-2.0.
Website based on "coffee" by Asher Isbrucker & "Coffee Beans" by Stirling Noyes, CC-BY-2.0.
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